RESOURCES · TOOLS
Small tools we actually use on client work.
No sign-up, nothing saved — just the same quick math we run on strategy calls, in a form you can use yourself.
Ad Budget Split Calculator
A starting split for a new ad budget across channels, before you have enough data to know what's actually working — see the reasoning in this article.
Search$5,000
Paid social$3,000
Programmatic / display$2,000
A starting split, not a rule — move budget toward whichever channel has the lowest cost per qualified lead once you have a month of real data.
ROAS & Break-Even CPA Calculator
Enter spend, revenue and conversions for a campaign to see your return on ad spend and the most you could pay per conversion before it stops paying for itself.
ROAS3.00×
Actual CPA$83.33
Break-even CPA$250.00
Your actual CPA is under break-even — this campaign is paying for itself on revenue alone.
Title & Meta Description Length Checker
Google typically truncates page titles around 60 characters and meta descriptions around 155 — check yours before you ship a page.
Within Google's typical display length.
Within Google's typical display length.
Digital Marketing Agency — Strategy, Ads, Web & Content
logicfox.in
LogicFox runs strategy, branding, paid ads, web development, content writing and growth as one team — judged against one growth number.
A rough approximation of how the page could render in search results.
